We stand together in an urgent fight to preserve the heart and soul of Encanto-our history, our future. Encanto is not just a place; it is a living, breathing neighborhood built by generations of families who have shaped its rich culture and diversity. We refuse to let outside forces dismantle our community for profit, displacing our residents and erasing the very essence of what makes Encanto unique.

Our Mission: Protecting Encanto’s Legacy

We are committed to ensuring that our community’s voice is heard, our community plan respected, and that our neighborhoods remain a place where families can live, grow, and thrive. Through civic engagement, we will bridge the gap between legislation passed at the city, county, and state levels and the people most affected, the residents of Encanto and Chollas Valley.

We will not allow backdoor deals and legislative loopholes to rob us of our community’s stability. We demand policies that uplift, not exploit. We demand development that enhances our neighborhoods, not forces out longtime residents to sell to investors.

Encanto’s diversity spanning across generations, ethnic backgrounds, and socioeconomic statuses is its strength. Whether you rent or own, your voice matters. We are all Encanto, and we will not be ignored.

Why We Are Here: A Fight Against Discriminatory Legislation

Encanto is being targeted for exploitation. Recent legislation, Footnote 7, Sustainable Development Areas (SDA), and the Bonus ADU Program, have placed a bullseye on our community, bypassing zoning, the community plan, the general plan, and CEQA (CEQA stands for California Environmental Quality Act. It's a state law that requires government agencies to consider the environmental impact of their projects and take steps to reduce or avoid that impact), and paving the way for predatory investors. These laws were passed under deception and secrecy, robbing residents of the chance to oppose them before they took effect.

Under these measures, private investors are flooding Encanto, snatching up single-family homes and cramming in as many Unlimited Bonus ADUs “apartment complexes” as possible—with no regard for infrastructure, safety, or community needs. The result? Overcrowding, skyrocketing rents, home prices, traffic congestion, unsafe roads, and a vanishing opportunity to purchase a home.

Encanto was never responsible for San Diego’s housing crisis, yet we are being forced to bear the burden while wealthier, higher resource neighborhoods remain unaffected..

The Dangerous Consequences

The city has turned its back on Encanto, stripping away our protections and allowing:

• Unsafe density increases that pack in residents without parking, fire safety measures, or stormwater mitigation.

• Predatory investor-driven developments that displace longtime families.

• Infrastructure neglect—Encanto has long suffered from failing streetlights, broken sidewalks, poor drainage, and unsafe pedestrian crossings. The recent 2024 floods devastated our community, and yet, the city has done nothing to prevent it from happening again.

• Fire hazards—most of Encanto has been designated a Very High Fire Hazard Severity Zone, yet these developments bypass crucial fire safety building codes, putting thousands of lives at risk.

• The destruction of our community’s future—investors and developers are erasing the possibility of homeownership for lower-income families, keeping them trapped in a cycle of rent dependency.

We refuse to let Encanto become a dumping ground for unchecked, exploitative development.

We refuse to be ignored.

We Demand Justice for Encanto

We will not stand idly by as our community is sold off to the highest cash bidder. We will fight for:

The immediate removal of Footnote 7 and the halt of all projects exploiting it.

Uphold Affirmatively Furthering Fair Housing (AFFH) law and end to discriminatory zoning and density laws that disproportionately target minority, low-resource communities.

Accountability for city officials who have failed to protect Encanto while catering to private investors.

Fair and equitable housing policies that create homeownership opportunities—not profit-driven rentals.

The restoration of infrastructure improvements that our community has long been denied.

The people of Encanto have been resilient for generations, and we will not be displaced. Our voices will not be silenced. Our community will not be sold.

This is our home. And we are here to protect it. Join with us.